As money becomes tighter and the future of a business becomes less certain, often advertising and marketing spend is the first to go. With this epidemic ravaging the country’s economy, we’re seeing more and more advertising and marketing firms struggle to stay afloat. Even though businesses are pulling their spend, is that the best decision? Once the country gets back to work, the businesses that had continued to invest in marketing will be easier to find by consumers.
We were researching this decision process when we found an article online we felt was helpful. This article explains the struggles marketing firms are facing and gets into why marketing is more important now than ever. If you are an owner of a business, you working in marketing, or are simply interested in learning about this topic, we recommend giving it a read.
For more information and to read the aforementioned article, please follow this link here: http://www.skylinenewspaper.com/2020/05/11/how-can-digital-marketing-agencies-stay-relevant-in-a-post-pandemic-world/